Comments on: If it’s not about the tools and technologies, why is there so much push-back? http://mixtmedia.wordpress.com/2010/02/24/if-its-not-about-the-tools-and-technologies-why-is-there-so-much-push-back/ the convergence of media, innovation, communications, society and technology Wed, 25 Jul 2012 17:34:54 +0000 hourly 1 http://wordpress.com/ By: Thom Kearney http://mixtmedia.wordpress.com/2010/02/24/if-its-not-about-the-tools-and-technologies-why-is-there-so-much-push-back/#comment-453 Sun, 16 May 2010 18:06:19 +0000 http://mixtmedia.wordpress.com/?p=847#comment-453 Great article I think you capture the essence of the issue well. We get push back because its not just about the tools. Change is hard, and most people resist it, even when it is obviously a good thing. Anyone quit smoking recently?

Even if we are not stuck in the information is power thing, most folks will find adopting a new mindset a little disconcerting. We need to encourage and support those folks to experiment in safe ways. As for those that are not willing to even experiment, I ignore them, they will either come on board later, or retire.

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